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3. Clearly Outline Content with Well-Defined Google will be able to rank your content based
Headlines on its relevancy.
If your content is arranged in a way that
shows the main idea and backs it up with more 7. Summarize Key Data Points
specific details, users can clearly understand When users are on your website, they
what you’re talking about. This will result in a should be able to get the information they
higher level of user satisfaction. You can use need with the least amount of effort. Users
the header attribute to define the different will often look for web pages with detailed
sections and subsections of your main content.
The main goal is to ensure that your site has information and a quick resource guide, so
clear content and easy navigation. Sectioning they don’t have to dig through all the content.
your content with different header attributes If this process is too difficult for them, they
allows users to comb through your content and will move on. Summarizing key data points will
find relevant information easily. Your website’s help your content to be more user-friendly and
usability will increase drastically. useful. You can distill your ideas into a few key
points that can be broken down into concise
4. Use Clear, Easy to Understand Language paragraphs.
If you’re trying to get your content read by
as many people as possible, your language 8. Make Your Website Mobile Friendly
must be easy to understand. If you’re confused Mobile devices are becoming more and
when reading your content, most users will more popular. This is why it is important to have
be too. Also, if you’re having trouble writing a mobile-friendly website. The information you
content in your preferred language, it will be provide in your content should be readable on
difficult for your website to rank high on the the smaller mobile screen. Otherwise, users
search engines.
will feel frustrated and will likely not use your
5. Empower Your Content with Visual Media services or buy your products.
Not everyone takes in information the 9. Optimize Load Times
same way. A sample of users may need all
of the information provided in the text to be If your website is slow, you can lose sales.
presented visually. You can use images, charts, Once a user is on your site, they should be
graphs, and other visual media to solve this able to find what they’re looking for quickly
problem. If a user is unable or unwilling to read and effortlessly. It is also very important to
through your content or is not interested, they ensure that your website’s code is clean and
may not click on your site. You must use visual easy to read. If your site takes too long to load,
media to attract users and keep them on your the user will not stay for long. Optimizing your
website.
website will keep the average load time below
2 seconds.
6. Create Content that Serves Users, not
Search Engines
Conclusion
Natural language processing helps to
prevent web crawlers from misinterpreting your These are just a few of the factors that
content. Using keywords will certainly help, but will result in a higher level of quality and user
using them in a way that doesn’t make your satisfaction. If you can improve your website’s
content cumbersome or irrelevant will improve UX, you will increase your chances of attracting
the user experience. Useful content offers the more users who will click on your links, visit
best user experience. Your content should your site, and become customers of your site.
offer value if trying to entice users to check
out your site. Before technology improved to Following these tips will make your website
the level it has become, people used to speak more effective and efficient. Your website’s
to machines in a language incompatible with usability is directly related to its conversion
human understanding. However, Google now rate. UX and SEO are very intertwined. If you
has advanced algorithms that can understand improve your search engine optimization
the true intention behind search queries. If strategies, you will also be able to increase
you provide understandable human content, your website’s usability.
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